Thursday, 12 April 2012

How to back yerself into a corner...

So...

A lot of us decided to sit back and see how the monetary problems of New London would sort itself out, and it sorted itself out very admirably by the NLV community donating to NLV to back the sim out of the debt hole it had sunk into.

There is a problem though...and it's inherent not just in New London, but all of the Dr Who regions.

They ALL run at a loss.  All of them.  Katrina has ran at a loss since it first opened.  Only one single month in the past half a decade has the sim made a profit, 1000L was that profit.  Who Island runs at a loss, Olyesti runs at a loss, Lewisonia runs at a loss.  They all run at a loss.  It's part and parcel of being a fan dedicated community.

Kassner probably seen this and shifted New London out of mainstream Dr Who fandom and into mainstream "generic" London based sims.  However that comes with its own problem.  You look at any other London based regions out there, the backstabber Debs Regent London estates, the mainland London estates.  Pop on over right now and you will find something that ties them all into one thing.

This same thing also binds places like New Babbage, Caledon, Steelhead, Insillico, The Wastelands and other city based scifi, or generic sims together.

Virtually all of the buildings...are rented out, or are sitting on plots of land owned by someone else who pays tier to the main owner.

New London doesn't have this set up.  Only a small corner of the sim is set aside for rentals and even then the price Kat has set is too cheap.  Kassner is looking to bolster NLV to a level that it pays for itself.  To do that she will have to do two things.

1: Rent out HALF (yeah...HALF) of the sim to either land based housing in theme with London or skybox based TARDISes.

2: Sell more consoles.

Problem 1 can be done easily...tear down New London Villiage, reparcel it, and rebuild.

Problem 2...well, I dunno if you read the latest notecard she sent out, this is a chunk of it...

Secondly, we under-estimated the time it would take to release consoles, and get people their updates.  The reason for this is simply real life commitments for all those involved in NLS has by chance increased across the board. We are releasing, but not quite as swiftly as we would like.

This means NLS will be focusing on new builds for the foreseeable future. We do want to stand by our free update policy, even if the t60 isn't technically an update of the t50, we have long enjoyed the community spirit in updating older consoles for free, but practical measures seem to suggest that the culture of free updates that as explained, may be hindering the sim's ability to survive. A refocus on new creative works seems a logical address to the financial issue.


That decision will cost Kassner and NLS customers...and it already has, I've been looking at twitter and plurk and no sooner had that notecard been released in the group a handfull of NLS customers who was still on T50 have simply said they have deleted their packages...and will buy consoles from either Hands of Omega or Pipa's line of consoles.

Hands of Omega update the ENTIRE LINE, all 70+ exteriors, all 40+ consoles, all addons and all rooms every 9 to 10 months.  Sen does all those scripting updates by himself at the same time juggling work, and his family...and he does it alone.  The New London line of consoles is less than half of the HoO line, and NLS has more staff.

I bought a T60 not too long ago.  A close friend of mine, Lia, who was living in my TARDIS with me who works for BBC Manchester had bought a T50 line console about a month before the T60 line came out.

She's now gonna be buying a Hands of Omega console this weekend, shes already derezzed her T50 console and deleted the package out of disgust.

Kassner, if you dont want to see your customers who supported the T50 line bail out on you, forget new builds, get the old T50 line updated to T60 before summer really hits.  Trust me on this, when the summer season hits, SL monetary income PLUMMETS everywhere.  If your struggling right now, imagine what its gonna be like in June or July when folks in the northern hemisphere are on SL less, have less cash to spend because of holidays and have very little spare time.

Or...you can ignore this and this July or August we will see yet another notice come out saying NL is closing.

...no skin of my nose, up to you.

1 comment:

  1. before nls put its customers first. now with the t60 they put themselves first before there customers. which is a big mistake. if a rl store or business did that to its customers they would go elsewhere.

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